Moutai is once again caught up with unconventional marketing.
by Billy Jiang, 18 September 2023
China's love affair with coffee culture has taken an amusing and unexpected twists.
by Billy Jiang, 07 September 2023
Get to know your baijiu brands, from the silhouette of the pinnacle to the bottom of the barrel.
by Sophie Steiner, 20 May 2021
China's storied liquor faces what some have called a demographic crisis as young drinkers diversify their tastes.
by Joshua Cawthorpe, 19 May 2021
The 白8 Baijiu Launch Weekend is bringing baijiu back!
by That's Shanghai, 06 April 2021
We tried the new baijiu-flavored Pocky sticks and they are totally not bad.
by Joshua Cawthorpe, 17 September 2020