Even if you are not a devoted
yogi, many people should
be familiar with lululemon.
Founded in 1998, the Canadian
designer athletic apparel brand
has almost become synonymous
with yoga, competing directly
with activewear industry giants
such as Nike and Under Armour.
With more than 300 retail outlets around the world, lululemon has recently opened two shops in some of Shanghai’s most upscale shopping malls – Jing An Kerry Centre and ifc Mall in Lujiazui.
Featuring similar interior style in both locations – brightly lit and covered with wooden floors, display shelves and neutral colored walls – lululemon’s signature products are neatly displayed by gender and category throughout the space next to inspirational quotes and photos of lululemon's lifestyle ambassadors.
Design and fabric technology are some of the biggest selling points of the brand. Luon, for instance, is the signature material that’s soft and stretchable that's mostly used in lululemon’s pants, tops and jackets, which allows for maximum comfort while exercising.
In addition, mats of different sizes and colors, gym bags, towels, outerwear and underwear suitable for yoga, running or exercising at the gym are all available – fulfilling almost all the needs of anyone who works out regularly and enjoys a healthy lifestyle.
See listings for lululemon.
For more new Shanghai shops, click here.
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