134th Canton Fair Welcomes 50,000 Attendees on Day One

By Billy Jiang, October 16, 2023

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This past Sunday, October 15, marked the official opening of the 134th China Import and Export Fair, widely known as the Canton Fair. 

That's was on-site for the event's first day, and the proceedings were remarkably smooth, from on-site registration to entry into the exhibition halls.


The 134th Canton Fair. Image by Billy Jiang/That's

The event was marked by a bustling atmosphere, with a significant number of attendees exploring various exhibition zones, from the compact and smart consumer electronics section to the cutting-edge green technology displays.


The enthusiastic crowd. Image by Billy Jiang/That's

According to the organizers, by 5pm on the opening day more than 50,000 overseas buyers from over 215 countries and regions had attended the fair. 

This turnout marked a substantial increase compared to the Canton Fair in spring of this year. 

The lift of COVID-19 restrictions, a significant surge in inbound flights to China, and streamlined visa processing have all contributed to this remarkable boost in attendance.

READ MORE: Canton Fair Overseas Buyers' Registration Made Simple

READ MORE: China Scraps COVID Tests for Inbound Travelers

Additionally, official data from the Canton Fair revealed that, as of September 27, among the internationally registered companies, there was a considerable increase in representation from Europe and the United States, Belt and Road Initiative partner countries, and RCEP member nations, with percentages of 56.5%, 26.1%, 23.2%, respectively.

This indicates a notable growth of 20.2%, 33.6%, and 21.3% compared to the previous Canton Fair.


The 134th Canton Fair. Image by Billy Jiang/That's

Strolling through the streets of Guangzhou, one can distinctly feel the international ambiance growing stronger.

The local dining industry, including establishments partnering with That's, has welcomed this active and vibrant atmosphere.

Have you attended the 134th Canton Fair? Please share your experiences. Stay updated with the latest information on the Greater Bay Area by following our WeChat official account, ThatsGBA.

[Cover image by Billy Jiang/That's]

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