Paving the Way to a World-Class Conference & Exhibition Hub

Supporting Guangzhou's Ambition to Become an International Convention and Exhibition Capital

By That's Shanghai, September 28, 2023

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On September 26, 2023, Guangzhou Baiyun International Conference Center held its third roadshow in Shanghai with the theme "Lingnan Essence, Global Language." Nearly 100 attendees participated including corporate executives and media representatives. Through the exciting activities and presentation, guests were able to learn more about Baiyun Conference Center, a high-end conference center, and took the opportunity to have in-depth communication with business partners, with a view to continuing win-win cooperation in the future.


Guangzhou, as a first-tier city in the world, an important central city in China, an international business center and a comprehensive transportation hub, is one of the first batches of national famous historical and cultural cities, has been a place where Chinese and Foreign cultures meet since ancient times, one of the birthplaces of Guangdong culture. Baiyun Conference Center, interpreting the Lingnan oriental hospitality, brings Lingnan culture and experience to guests. The purpose of this roadshow is to present Guangzhou local enterprises in Shanghai, to show professional services and food & beverage of the Conference Center, as well as, to build an exchange platform for enterprises and organizations interested in organizing meetings and business cooperation. 


The promotion speech of Baiyun Conference Center elaborated the project positioning and future development direction from the aspects of Guangzhou's location advantage, space design, conference facilities, activity customization, supporting services and so on. At the same time, the event combined with the official promotional video "Lingnan Essence, Global Language." to allow guests to fully understand the novelty and uniqueness of Baiyun Conference Center. Guests showed great interest in the conference facilities and attentive services of Baiyun Conference Center, and full exchanges and interactions were carried out on site, sharing development opportunities and planning development paths.


The culture of Lingnan meets the passion of Shanghai, Baiyun Conference Center service team, marketing and chef team traveled to Shanghai to create a "Eating in Guangzhou" taste buds and visual "Shanghai" feast. The chef selected Lingnan specialty ingredients and flew them to the site to create classic cuisine with rich elements of Guangdong with traditional cooking techniques, guests may experience the authentic cuisine of Lingnan. On the day of the roadshow, there were also booths displaying Cantonese non-fangible cultural heritage, with Cantonese porcelain and embroidery on display, allowing guests to experience the ethnic colors and enchantment of Lingnan culture from a close distance, and incorporating the visual elements of Guangzhou's ancient markets and folk music performances, presenting a fascinating feast for all the senses.



The Guangzhou Baiyun International Conference Center is a part of the second phase project of the Guangzhou Baiyun International Conference Center Complex. Led by the team of Academician He Jingtang, it combines high-end functions of meetings, exhibitions, and banquets. Together with the first phase, it forms a comprehensive international conference and exhibition complex with over 100 conference rooms, over 1,000 guest rooms, accommodating over 10,000 people, and a total area of over 450,000 square meters. Leveraging the Lingnan Group's integrated industry advantages in dining, lodging, transportation, shopping, and entertainment, it will undertake high-end international conferences and various meetings to help Guangzhou build its status as an international convention and exhibition capital.


As an important carrier of Guangzhou's enhanced role as an international exchange center and a splendid business card showcasing Guangzhou's external image and high-level participation in international cooperation in the new era, Guangzhou Baiyun International Conference Center has operated since the beginning of the year. It has successfully provided services for numerous significant political and business events, foreign affairs activities, and international high-end conferences. With top-tier external environment, facilities, reception standards, and service teams, the conference center has received praise from various sectors and has become an important platform for national, provincial, and municipal external exchange and cooperation. It is also one of the highest-priced conference venues in China.


Looking ahead, facing the significant development opportunities of the Guangdong-Hong Kong-Macao Greater Bay Area construction, as well as the new requirements of Guangzhou's construction as an international consumption center city and the creation of a world-class tourist destination, Guangzhou Baiyun International Conference Center will adhere to Lingnan Group's hospitality philosophy. It will provide professional conference and banquet services to all sectors of society, focus on building a world-class conference and exhibition destination, actively participate in the construction of the Baiyun conference, exhibition, and tourism business district, and further demonstrate new responsibilities and achievements in Guangzhou's role as an international exchange center city.

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