Learn from the World's Leading Digital Marketing Experts at This Event

By That's Shanghai, October 16, 2018

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Hey China-based marketing professionals, do you want to learn more about the skills and trends necessary to succeed in the digital era? Then here's an event you can't miss!

The fifth edition of the Global Digital Marketing Summit (GDMS), organized by VisonEvents, will be held on December 6-7, 2018 at the Marriott Parkview Hotel in Shanghai.


The annual two-day event gathers renowned global and Chinese brands, as well as marketers and opinion leaders from agency and ad tech providers, to share expert insights on digital innovation strategy. Attendees can expect to learn from data and consumer insight-driven marketing case studies and also get introduced to emerging digital marketing trends and industry best practices. Each year, the event culminates in the most inspirational keynotes and panel discussions for a digital marketing journey with recognized digital pioneers. 

GDMS 2018

This year, GDMS will once again present an unparalleled speaker line-up of industry and brand leaders to gather in Shanghai, under the theme “Empowering Brand Value in Digital Era." GDMS 2018 will delve even deeper into the real meaning of digital marketing for brands, with top brand and ad tech leaders gathering to offer amazing industry knowledge.

So far, this year’s event has confirmed marketing leaders from several big name companies in attendance, including Royal Philips, AB InBev, Lenovo, Johnson & Johnson, P&G, Pepsico, HSBC, General Mills, Accor Hotels, BMW, Infinity, Porsche, China Southern Airlines and more to share on stage the latest consumer insights and ad tech innovations. 

Here’s a sneak peek at the keynote speaker line-up for this year’s event: 

Learn from the World's Leading Digital Marketing Experts at This Event

Here’s who else to expect at this year’s event:

  • Blake Cahill, SVP of Global Digital Marketing & Media - Royal Philips 

  • Matt Che, Vice President Marketing APAC North - Anheuser-Busch InBev 

  • Carlson Choi, Global Chief Digtal Officer - Jollibee Foods Corporation 

  • Candy Deng, Vice President eCommerce Greater China - P&G 

  • Amy Chen, Vice President / CMO Snacks Category Greater China - PepsiCo 

  • Gregory Fox, Vice President of Corporate Marketing - Huawei 

  • Ajit Sivadasan, VP/GM Global eCommerce, Digital Marketing - Lenovo 

  • Richa Goswami, Chief Digital and Innovation Officer Asia Pacific - Johnson & Johns

  • Suejane Chang, Chief Marketing Officer - Walmart China 

  • Dr. Markus Seidel, Vice President, Head of BMW Group Technology Office China - BMW Group

  • Tim Heile, Marketing & PR Director - Infiniti China 

  • Dr. Manfred Bräunl, Vice President Marketing - Porsche China

  • Cameron Friedlander, Global Head of Media & Content Marketing - Kimberly- Clark 

  • Vivian Yeh, Vice President Digital Marketing Greater China - Accor Hotels Group 

  • Tim Ye, CIO - General Mills China 

  • Liana Yu, Associate Director of Digital Transformation - Mead Johnson 

  • Tony Qi, Head of OTC/Consumer Healthcare Business - Mylan China 

  • Cai Yi, GM of CRM Marketing - CTrip

  • Wallace Du, China Digital Innovation Lead - Mars Wrigley Confectionary

  • Nich Chan, Deputy General Manager Commerce Center - Chow Tai Fook

  • Angela Wang, Chief Marketing Officer, Speedwork Autocare-O2O Retail - Giti Group

  • Bian Qing, General Manager of New Retail Retail Department - Mariedalgar

  • Cheng Jinlan, Director of Brand Center - MINISO

  • James Zuo, GM of eCommerce and Chief Information Officer - Mark Fairwhale

  • Marketing Vice President, Gum, Candy & Powder Beverage - Mondelēz China

  • Srishti Dugar, Social Media Lead APAC - CROCS

  • Wu Guoxiang, Senior Vice President the International & Corporate Relations Division - China Southern Airlines

  • Maggie Chen, Senior Marketing Director KFC - Yum! Brands China

  • Bruce Wang, Vice President - TUNIU.com

  • Shannon Hsu, Vice President Marketing - Danone Water China Beverage

  • Liu Muyang, Vice President Marketing - Liulishuo

  • Wang Xin, CMO - UXIN Group

  • Zhang Xiaoguang, GM of Group Brand Management Center - TCL

  • Lv Zhi, Vice President, Chief Scientist - INOHERB

  • Mia Chen, Head of Marketing China - Airbnb

  • Kaveri Khullar, Marketing Director Southeast Asia - Mastercard

Additionally, management executives from top digital firms — including Google, Twitter, LinkedIn, Facebook, Baidu, Tencent, Alimama, Netease, Zhihu, Xiaomi, 360, Yoyi, Meituan Dianping, Bilibili, FancyDigital and more — will showcase some of the most cutting-edge industry technologies. 

How It's Set Up

GDMS 2018 is divided into one keynote track and three subtracks. Apart from sharing brand strategy case studies in the keynote track, the three subtracks will feature insightful presentations from GSK, General Mills, HSBC, Mead Johnson, Chow Tai Fook, Mondelez China, Yum China, Danone China and TCL, as well as numerous Chinese brands and executives from international enterprises. You can also expect appearances by the top media and ad tech companies, including Social Touch, Focus Media, AdMaster and more.

This year’s five main themes at GDMS are MarTech, New Retail, Content Marketing, Marketing Performance and Social Media. Over 100 marketing leaders will shed light on marketing trends in these sectors for the coming year.

Registration is Now Open!

The online registration channel for GDMS 2018 is now fully open to the public. This is a must-attend event for brand marketers, so sign up now before spaces run out! To reserve your spot now, click here, or scan the QR code below.

Digital Marketing Summit

Contact the Organizer 

Main Hotline: +86 (21) 6381 6920
Applications for Speaking Opportunities: email ken.lee@visonevents.com or alfons.chan@visonevents.com
Sponsorship Opportunities: lyon.chen@visonevents.com
Media Partnerships: micky.cai@visonevents.com
Ticket Inquiries: betsy.huang@visonevents.com or hayden.fan@visonevents.com

Global Digital Marketing Summit, December 6-7. Shanghai Marriott Parkview Hotel, see event listing, buy tickets.

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