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The Hits, Misses and Celebrities of Advertising in China
Chinese brands are spending unprecedented amounts of money on advertising. But, are consumers buying it?
by Dominique Wong, 23 June 2017
Sino Celeb: Jiang Yilei (AKA Papi Jiang)
This daring web celeb hit a note with millennials, amassing millions of followers over just a few months.
by Sky Gidge, 16 February 2017
PRD VIP: Ma Huateng
Tracing well-known international faces to their ancestral homes in Guangdong.
by Tristin Zhang, 05 January 2017
PRD VIP: Wendi Deng Murdoch
Tracing well-known international faces to their ancestral homes in Guangdong.
by Tristin Zhang, 13 October 2016
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