Madness Description

Hong Kong streetwear label Madness (a.k.a. MDNS) is the newest addition to the ostentation that is Taikoo Li – yet it’s anything but mad. Pretty chill, in fact (apart from the lines outside). Inspired by founder Shawn Yue’s personal fashion, Madness is all about utilitarian jackets, fresh tees and caps in earthy tones. If the brand’s tagline is to be believed – ‘Madness Breeds Madness’ – it won’t be the last of its crazy-cool kind around here.