Pearl Red: Baijiu's Little-known Foe

By Matthew Bossons, November 6, 2015

1 0

Pearl Red is attempting to change China’s alcoholic beverage scene, one bottle at a time. Although you may not be familiar with the brand’s revered yellow wine, the liqueur boasts almost 500 years of history since it was first crafted in 1516 in Guangdong. Today, Pearl Red continues to brew one of China’s most traditional forms of alcohol by hand.

Generally made from water, cereal grains, sorghum, millet and wheat or a jiuqu starter culture, yellow wine is better classified as a liqueur than a wine. And while it is sometimes loosely compared to baijiu, the beverage differs in that it is not distilled and contains less than 20 percent alcohol.

Pearl Red currently offers two varieties of this poetically celebrated drink, cleverly named Today and Tomorrow. Both are crafted in a similar fashion, whereby ingredients (differing slightly from those named above) are loaded by hand into giant metal pots and simmered over burning sweet straw, according to Mars Cai, Pearl Red’s co-owner and director. 

201511/PearlRed-theburning.jpg

When the liquid has been smoldered to perfection, it is separated into two layers – a clear deposit on top and a murky coating below. The clear layer is removed and will become Pearl Red’s commended elixir Today, while the darker layer is mixed with ginger to become the fruity and bold Tomorrow.

What sets these products apart from other boozy beverages made in China is that the whole process is essentially done by hand, which limits production to 300,000 bottles per year.

Both Today and Tomorrow are noted for having a sweeter taste than traditional yellow wine, earning the title ‘The ice wine of Chinese liqueurs.’

Currently sold in a number of supermarkets and restaurants across Guangzhou, Pearl Red sees the sky as its limit and aspires to become a household name in China before eventually extending its reach throughout the world. 

201511/PearlRedMars.jpg

“Our goal is to share traditional Chinese alcohol with younger generations and foreigners that may not be aware of yellow wine’s history,” explains Cai. “Many people in China are familiar with expensive French wine or Scottish single malt, but far less are familiar with high-quality, handcrafted Chinese offerings.”

Pearl Red’s dreams of global alcohol domination have, so far, met little resistance – a number of celebrated Bordeaux vintners praise the drink’s quality and taste. 

“My trip to Bordeaux was very promising, with a number of notable winemakers expressing shock that this product came from China,” recalls Cai. “We are so happy to be sharing this traditional drink with a bit of modern flair.”



Recipes for Today:


Flower of the Ocean

100ml Pearl Red Today 

45ml raspberry vodka 

10ml raspberry syrup 

20ml elderberry syrup

10ml blackberry syrup

1-2 slices of lemon and lime

frangipani (garnish, optional)

Mash the lemon and lime slices in a glass with the other ingredients. Adorn and serve in an iced copper cup. Scented with lemon and frangipani, this drink fades into subtle hints of osmanthus and honey.


Warmed

30ml Pearl Red Today

20ml Molin raspberry syrup

10ml vodka

100ml grape juice

Anise and cinnamon

1-2 slices of lemon and orange

Warm the ingredients to 60 degrees and blend them together in a glass or mug. Inspired by Spanish sangria, this cocktail truly warms the heart.


> If you would like to get your hands on a bottle of Today or Tomorrow, visit Guangzhou Aeon locations city-wide, or shop online at tmall.com.


more news

WIN! Wine from a New Rooftop Wine Bar

A new rooftop wine bar, Otheroof awaits.

Where to Celebrate Chinese Valentine's Day 2020 in Shenzhen

In anticipation of Qixi Festival on August 25, we've rounded up some of the best date deals in Shenzhen.

WIN! ¥250 Voucher from Salt & Talk

An upscale casual restaurant serving North American staples in Sea World.

Where to Dine for Thanksgiving 2020 in Shenzhen

A roundup of major restaurants serving turkey in the city.

New French Bistro Opening at InterContinental Shenzhen

Pipette Bistro at InterContinental Shenzhen is ready to open its doors. In a cozy atmosphere, Chef Louis Jean-Baptiste will take you to a journey for five senses through gourmet and wine.

Shenzhen's New Greek Restaurant is Also a Whisky Lounge

Tarentum in Nanshan district is a Greek brunch spot which also doubles as a whisky lounge at night.

0 User Comments

In Case You Missed It…

We're on WeChat!

Scan our QR Code at right or follow us at ThatsShenzhen for events, guides, giveaways and much more!

7 Days in Shenzhen With thatsmags.com

Weekly updates to your email inbox every Wednesday

Subscribe

Download previous issues

Never miss an issue of That's PRD!

Visit the archives