Le Pain de Palmier Hosts a Movie-themed Pop-up in Ruihong Tiandi

By That's Shanghai, February 22, 2022

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From February 15 to 25, Le Pain de Palmier is hosting a pop-up store in the Sun Palace of Ruihong Tiandi, presenting a surprise collaboration.

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JL0399.JPGThe pop-up store adopts the theme of cyberpunk neon gas station, symbolizing setting off the year with a strong start full of fuel.

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The pop-up store launched a blockbuster star product: Le Pain de Palmier x Sihai collaboration gift box. Taking Le Pain de Palmier’s signature products as the base, the gift combines together with elements of the movie universe. 

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It interprets the "sour, sweet, bitter and spicy" elements of life with four flavored snacks, bringing consumers and movie fans a surprising taste journey. The gift showcases the trend of artistic baking that subverts the traditional.

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In addition, the original movie props display area is eye-catching, attracting crowds. Liu Haoran's original motorcycles, helmets and riding suits aim to reproduce the exciting moments in the movie, while also being quite fashionable. 

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There are also photogenic and playful add-ons: chicken leg pillows, sports water bottles, canvas bags, mobile phone holders, all high quality and practical elements. There also is a surprise lottery on-site with a chance to win signed movie posters of the actors and the main creative team (Han Han, Liu Haoran, Shen Teng, etc.)!

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About Le Pain de Palmier

Le Pain de Palmier combines exquisite baking technology with contemporary trend elements, from product ideas to fashion pop-ups. Not only does the team embody “baking with the heart,” but Le Pain de Palmier also shares the philosophy of life filled with love and food. Le Pain de Palmier aims to become a front runner in leading the trend of food fashion.

Pop-up Date and Time: February 15 - February 25 10AM-10PM
Address: Ruihong Tiandi Sun Palace L1 Atrium, 181 Ruihong Lu


[All images courtesy of Le Pain de Palmier]

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