Marriott International is on a mission with its new social impact and sustainability platform called Serve 360. As part of the program, the highly anticipated 2018 Marriott East China Charity Golf Tournament was held in Shanghai last month to empower those in need.
Marriott East China Hotels have raised RMB838,650 through the tournament. All proceeds will be donated to Marriott International’s charity partner, Yao Foundation, which supports physical education in China’s rural areas. Yao Foundation is a highly regarded charity organization established in 2008 by the Chinese former basketball player, Yao Ming.
The charity golf tournament took place at the Shanghai Agile Mickelson Shanghai International Club with the participation of more than 144 golfers that included corporate customers, sponsorship partners and senior executives of Marriott International.
Since 2013, Marriott International has collaborated with the Yao Foundation, and established seven Hope Primary schools and supported the Yao Foundation Hope Primary School Basketball Seasons.
“To further foster children’s education in China, we have extended the partnership and have established three Hope Primary Schools in the southwestern region of China. We have built libraries and computer rooms, donated necessary hardware, as well as provided supporting resources and organized four basketball seasons,” said Alfred Gao, Chairman of Marriott East China Business Council. “We would like to thank our sponsors and associates for their kind support for this charity golf tournament. They will help our efforts in opening doors to a world of opportunities to the children in rural China.”
“We are once again delighted to have this chance to work with the Yao Foundation to bring educational opportunities to China’s rural children. Marriott East China is not just about opening new hotels; what we care about is building – building people, building economies and building communities,” said Michael Malik, Area Vice President, East China, Marriott International.
The 2018 tournament was jointly hosted by a cluster of 91 Marriott International hotels in 22 cities, including 18 brands. The participants were served with authentic ‘Marriott International’ hospitality. Throughout the Golf Tournament Holes, 18 different Marriott branded hotels each offered a signature culinary journey to ensure that this was an impressive event. Support came from platinum sponsors: BMW Group, Callaway and ARC Glassware (China) Co Ltd.
The winner of the hole-in-one was granted a prize of a BMW 630Li vehicle. Following the tournament, all players and participants attended an awards ceremony and reception in the Agile Mickelson Shanghai International Clubhouse.
“Serving our world” is one of Marriott International’s core values. The company is committed to making a contribution to the well-being of the communities in which it operates in and making the world a better place. Besides this annual Charity Golf Tournament, the Black Tie Gala Dinner, will take place in October and is yet another major annual fundraising activity the Marriott East China hotels organize to raise funds for the Yao Foundation.
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