Zara's Freckles-Gate Prompts Debate on Beauty in China

Are freckles pretty or ugly? Netizens weigh in.

by Dominic Ngai, 04 March 2019

Learn from the World's Leading Digital Marketing Experts at This Event

A must-attend event for China-based marketing professionals featuring speakers from some of the world's leading brands.

by That's Shanghai, 16 October 2018

Do You Use Chinese Food Delivery Apps? Your Personal Info Could be for Sale

Thousands of private profiles scraped from food delivery databases are being sold to shady marketers for pennies.

by Cassandra Gu, 27 April 2018

China Is Obsessed with 'Little Fresh Meat'. Here's Why.

Pop culture and branding experts on the appeal behind xiaoxianrou.

by Dominic Ngai, 15 November 2017

July 4th Ad Asks Chinese Companies to 'Take Over' US

'Are you ready to take over America?' read the hongbaos sent out to 500 Chinese companies today.

by That's PRD, 04 July 2017

The Hits, Misses and Celebrities of Advertising in China

Chinese brands are spending unprecedented amounts of money on advertising. But, are consumers buying it?

by Dominique Wong, 23 June 2017

WATCH: Eerily Deserted Downtown Shanghai in New iPhone Ad

iPhone's 'Portrait' commercial features empty Shanghai streets.

by Zaruf Ezhan, 05 May 2017

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