China Is Obsessed with 'Little Fresh Meat'. Here's Why.

Pop culture and branding experts on the appeal behind xiaoxianrou.

by Dominic Ngai, 15 November 2017

WATCH: Eerily Deserted Downtown Shanghai in New iPhone Ad

iPhone's 'Portrait' commercial features empty Shanghai streets.

by Zaruf Ezhan, 05 May 2017

Is This Racist Chinese Detergent Ad For Real?

A commercial that appears to be advertising a Chinese laundry detergent brand has been widely circulating on WeChat due to its heavily racist undertones.

by Bridget O'Donnell, 26 May 2016

The Hits, Misses and Celebrities of Advertising in China

Chinese brands are spending unprecedented amounts of money on advertising. But, are consumers buying it?

by Dominique Wong, 23 June 2017

Do You Use Chinese Food Delivery Apps? Your Personal Info Could be for Sale

Thousands of private profiles scraped from food delivery databases are being sold to shady marketers for pennies.

by Cassandra Gu, 27 April 2018

Popular Chili Sauce Maker Lao Gan Ma Sued Over Unpaid Tencent Ad Fees

The condiment giant which supposedly never spends money on advertising is being sued for failure to pay advertisement fees.

by Barnaby Lofton, 01 July 2020

Learn from the World's Leading Digital Marketing Experts at This Event

A must-attend event for China-based marketing professionals featuring speakers from some of the world's leading brands.

by That's Shanghai, 16 October 2018

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