Shenzhen Restaurant Review: The Pizza Factory

By Jonathan Zhong, January 30, 2019

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The Place

If you’re as tired of browsing the same 10 generic pies at chain pizzerias as we are, you’ll be happy to know about a recent opening: The Pizza Factory, a DIY pizza restaurant from Guangzhou.

Set on the fifth floor of the Eslite Spectrum Building at the new MixC World shopping complex, The Pizza Factory offers highly customizable pizzas, allowing patrons to select their own cheese, sauces and – wait for it – unlimited toppings.

Image by Rason Wu/That's

The Food

After chatting with our colleagues in Guangzhou, we decided to skip the shop’s set pizza options and order a 12-inch DIY pizza (RMB88) right off the bat. Food production at The Pizza Factory is refreshingly transparent and interactive, with your pizza made right in front of you in a five-minute process that’s comparable to a Subway sandwich shop.

Image by Rason Wu/That's

Staff will first inquire which cheese and sauce you’d like on your pie, before letting you pick toppings from a selection of over 30 foodstuffs, including corn, tomatoes, spinach and pineapple, as well as imported meats such as bacon, shrimp and calamari, among others.

Image by Rason Wu/That's

Once assembled, our pizza was deposited in The Pizza Factory’s lightning-fast oven (pies are cooked in only three minutes). It emerged perfectly baked, and was punch-your-taste-buds-out-cold delicious.  

If pizza isn’t really your slice, the restaurant has a variety of other options, from wraps to pastas and meat-focused dishes. The party platter (RMB60) is perfect for families and groups of friends and comes with 24-hour marinated chicken wings, crispy calamari, Cajun fries, cheesy sweet potato fries and baked mac ‘n’ cheese.

Image by Jonathan Zhong/That's

What really impressed us, though, was the BBQ pork ribs (RMB108). Glazed a deep brown, the meat is delicately prepared and provides an explosion of flavors and textures.

Before we left, we indulged in a glass of passion fruit green tea (RMB33), which was boldly fruity and came with sizeable chunks of iced fruit suspended in the liquid.

The Vibe

The outlet’s interior design displays a mix of homely wooden features and industrial chic. Comfortable and inviting, The Pizza Factory is a restaurant for every occasion: casual dinners with friends, fun date nights or a Sunday dinner with your kids.

Price: RMB90
Who’s going: families, picky eaters, hungry shoppers
Good for: DIY eats, a quick and casual meal
Nearest metro: Hi-Tech Park (Exit A), 5 minutes’ walk

Open daily, 10am-10pm weekdays, 10am-10.30pm weekends. See listing for The Pizza Factory.

[Cover image by Jonathan Zhong/That's]

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