To find and train the best young chefs in China and promote the overall improvement of China's catering level, on November 23, 2022, the opening ceremony of Star Chef & Arts Space was held on Waima Road in Shanghai.
People's Daily Chen Fanghong, investor representative of Shanghai Jianmao Investment Co., Ltd. and Chairman Tao Kan, founder and representative of Yin Jun attended the ceremony and delivered speeches. Dr. Rick Stephen, Chairman of China Cuisine Association and Chairman of World Kitchen Federation, Macau, as well as the chairman of the German Kitchen Federation sent their blessings via video chat.
Star Chef & Arts Space is a cross-border comprehensive food concept as well as a humanities and art platform that integrates "star chef training, talent exchange, international competitions, master innovation, business activities, and cultural exchanges."
With the goal of new Chinese food internationalization, the principle of meeting the needs of diverse consumers while adhering to the basic elements of Chinese cuisine as the base, with an emphasis on inheritance and innovation, Star Chef & Arts Space aims to create a culinary competition exchange platform and innovative research and development platform recognized by the world's catering industry. This will help promote Chinese food culture and outstanding young Chinese chefs to the world.
Star Chef & Arts Space not only establishes a chef mentor system, inviting domestic and foreign masters to perform shows, while also providing systematic training courses for young chefs, but it also offers a team of well-known Chinese and Western food mentors to help the integration and development of Chinese and Western food culture.
The People's Daily has a special column called “Star Chef & Arts Space Reception Room.” This program will invite and bring together outstanding representatives and entrepreneurs in the catering and cultural circles to exchange ideas and inspire innovation.
At the launching ceremony, the first round of " Star Chef & Arts Space Reception Room" round-table dialogue invited a number of leading figures and opinion leaders from the catering industry, fashion industry, cultural circles and the manufacturing industry to discuss the road of young chef training from various angles. After the 20th National Congress of the Communist Party of China, the topic of people's livelihood and dietary needs was brought up to further shorten the distance between the chef and the people while allowing food to really enter the hearts of the masses.
The event site also held a "star chef show" and a food tasting, which not only displayed the vigor and youthful strength of young chefs, but also demonstrated the superb cooking skills of the star chef team, bringing visuals and tastes to the guests attending.
So far, the opening ceremony of Star Chef & Arts Space Reception and the launching ceremony of Star Chef & Arts Space Reception Room together kicked off the operation of the future platform.