The 2019 Food & Beverage Digital Marketing Summit (FBDMS) is an event specifically designed for the food and beverage industry and how companies can transform customers’ digital experiences. This year’s event will be held in Shanghai from October 24-25. It will gather all players in the industry, where they can gain insight into ecommerce, digital marketing, strategy, business development and more. The aim is to foster inspiration, learning and partnerships.
This event will be covered by over 60 media outlets and guests will benefit from the expert wisdom of guest speakers from world-renowned companies, including PepsiCo, Nestlé, Mars, AB-InBev, Mengniu, Master Kong, Dong Peng, Tencent, ByteDance and many more.
More than 200 marketers – from domestic and foreign F&B companies – will gather in Shanghai to talk all about industry trends and marketing strategies. FBDMS 2019 is designed to help those in the industry to achieve omnichannel excellence and drive profits.
Here are a few topics that will be discussed:
The Elevation of Brand Value Through Digital Power
Making Your Snacks More Delicious with Digital
Unlocking New Beer Marketing in the Digital Era
Rejuvenation & Personalization Strategy
How Crossover Marketing Could Help in Consumers Growing
Awaking Brand Identities with Right Content
Boundless Retail-New Opportunities for Instant Food Brands
How to Balance Your Online Sales and Traditional Brick & Mortar Retail
Unlocking New Consumption Energy Among Gen-Z
Learn from the Emerging Brands: More Effective Synergy Marketing
How Sports Drinks Stand Out in the Health Marketing Era
Confirmed speakers & VIP guests:
Nicolas Morelli, Craft and Specialties VP APAC North, AB-InBev
Bruce GAO, VP Digital Commerce China, AB-InBev
Jiazhong YU, General Manager of E-commerce and Consumer Research, Glico
Philia LI, Insights Senior Director Greater China, PepsiCo
Chen Peilin, Chief Digital Transformation Officer, Heytea
LIN Shihan, Vice President Marketing, Mellower Coffee
Wang Junlin, Vice President, Weigang Dairy
Judy Chao, Head of Marketing, ZX Ventures
Pierre Delfosse, E-commerce Director, Pernod Ricard
Jiang Weiwei, Group Vice President, Dong Peng
Wu Gong, General Manager, Aland
David Wang, China Marketing Director, Swisse
Gao Zhongxiu, Instant Noodles Marketing Director, Master Kong
Zhang Wei, Branding Director, Snow Beer
Christina JIANG,Media Procurement Director, FrieslandCampina
George Zhang, MD of China, Barry Callebaut
Tracy Xia, Sales & Marketing Assistant Director, PepsiCo Lipton
Melissa Wang, Senior Brand Manager, Nestle
Parth Patel, VP Marketing & Strategy, Kerry
Marc Antoine OLIVE, Former VP General Manager Häagen-Dazs Asia, General Mills
Wang Fang, Group Vice President, Laiyifen
Joyce Fang, Marketing Director Ecommerce, Abbott
Liu Yan, Integrated Marketing Director, Mengniu
Wen Lifang, Brand Director, Mengniu
Yan Xiaofeng, General Manager, F6 SuperShot
Niki Zha, Marketing Director China, Dairy Queen
Zhang Qian, PD Director-Wrigley R&D, Mars
Yi Ting,Brand Director,Wang Laoji
July HU, Head of Data Intelligence, FrieslandCampina
Diane Chen, Marketing Director China, McCormick
Gu Jiayu, Senior PR Manager, Wei Chuan
Herbert Law, Marketing Director China, Oatly
Tang Huimin, Director of Digital Commerce, RIO
Lulu Yan, Good Goût GM Asia, HH Group
To find out more, visit the official website or contact:
Registration/Sponsor Opportunities:
Jone: +86 21 6256 7930 or jone@prophetevents.com
Brand Registration / Speech Opportunities:
Wiley: +86 198 2165 8570 or wiley@prophetevents.com
Market/Media Cooperation:
Sandy: +86 182 0214 6086 or sandy@prophetevents.com
[Cover image via Pexels]
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