How long do you have to make out before you get an iPhone 6? Exactly 54 minutes, as it turns out.
A couple from Shaoxing found this out the hard way after joining a Jinhua department store's kissing competition, attempting to out-snog 41 other couples in a determined bid to win a brand-new iPhone 6.
The event attracted a lot of online attention and not a few horrible comments for welcoming several same-sex couples into the world. As for the bystanders actually present at the event, however, they were evidently loving it.
Behold the passion!
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