WATCH: Jack Ma Delivers Tmall Packages for Singles' Day

By Bridget O'Donnell, November 11, 2018

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Jack Ma may have co-founded Alibaba, but is he a true e-commerce expert? 

A skit aired during Saturday night's four-hour-long Tmall Singles' Day Gala attempted to answer that question by featuring the soon-to-be-retired billionaire competing against Alibaba 'masters' in a series of supply chain challenges. 

In the video, Ma tried (and failed) to box up Tmall orders:

Jack Ma Singles Day

... modeled for apparel shops:

WATCH: Jack Ma Delivers Tmall Orders for Singles Day

WATCH: Jack Ma Delivers Tmall Orders for Singles Day

... livestreamed lipsticks:

Jack Ma lipstick

... tied up live hairy crabs:

WATCH: Jack Ma Delivers Tmall Orders for Singles Day

WATCH: Jack Ma Delivers Tmall Orders for Singles Day

... and suited up as a kuaidi driver while racing against the clock to complete package deliveries:

WATCH: Jack Ma Delivers Tmall Orders for Singles Day

Watch the full sketch below (VPN off):


Outside of China? Watch on Youtube here.

This isn't the first time we've seen Ma perform stunts for the Singles' Day Gala. Ma acted alongside Jet Li in a 20-minute kung fu video for last year's e-commerce extravaganza.

[All images via Youku]

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