Big Spending Followed SARS, Stay Optimistic: Guangzhou's Wayne Shen

By Matthew Bossons, February 8, 2020

0 1

This article is a part of our Appetite for Destruction feature, a series of interviews conducted by That’s staff to examine the impact of the novel coronavirus on China’s food and beverage industry. For more articles from this series, click here.

Wayne Shen – Guangzhou

General Manager at Bravo Brewpub & Kitchen

If you live in Guangzhou and enjoy craft beer, chances are you are familiar with Bravo Brewpub & Kitchen, a haven to small batch suds and quality pub grub headed by Guangzhouer Wayne Shen. Below, Shen shares his thoughts on the impact the novel coronavirus is having on the F&B scene in Guangzhou:

How has the novel coronavirus impacted Bravo?
The outbreak is unexpected. We had even planned to open the shop during Chinese New Year, but now everything has had to change. Staff must stay at home and transportation in Guangzhou is limited. The food and beverages that were ready for holiday operations have been kept in fridge for long time and will be waste after [this is all over]. But, most important, is the issue of safety: Customers are reluctant to go outside, so many F&B businesses are only offering takeout services.

What measures has your business taken to mitigate the damage caused by the prolonged CNY holiday and the ongoing coronavirus outbreak?
Honestly, we can do nothing but wait for the outbreak to be finished. Our landlord has agreed to deduct part of the rent to help us survive during this time. Normally, Q1 is a relatively slow period for F&B businesses, so we will use this time to revise our internal operation system and optimize every aspect of our service procedures and the overall operation. Moreover, we will try our best to keep our staff from leaving.

How long do you think it will take for your business to recover from this situation?
Looking back at SARS in 2003, once the outbreak finished, it was followed by a significant increase in spending within a few months. Therefore, we should keep optimistic.

What could be the possible positive outcomes of this disease outbreak for Guangzhou’s F&B industry?
The positive outcome is that owners and staff in this industry can take a long break with their family, because many of them must work 365 days per year.

Responses have been edited for clarity and brevity.

For regular updates on the novel coronavirus outbreak in China, click here. For more articles in our Appetite for Destruction series, click here.

[Cover image via Wayne Shen]

more news

Ultimate Guide to Home Deliveries During Coronavirus Outbreak

Stay safe indoors while still getting ahold of necessary goods.

12 China F&B Insiders Assess the Coronavirus Crisis Impact

How are bars, cafes and restaurants in China holding up amid the coronavirus outbreak?

'Great Businesses Will Shutter' Due to Coronavirus: Shenzhen's Cadence Gao

Nearly all of Gao’s F&B establishments are temporarily closed due to the novel coronavirus, with the notable exception of Chickadee, a bakery.

Chase Williams on Devastating Impact of Coronavirus on Shanghai F&B

'The general industry expectation is that it will take at least six months for most businesses to recover.'

Beijing F&B Could Take 6 Months to Recover from Coronavirus: Ignace Lecleir

Ignace Lecleir runs the TRB Hospitality Group, which consists of four restaurants: TRB Hutong, TRB Forbidden City, Hulu by TRB and Merci French Food TRB.

Coronavirus Like a 'Nuclear Strike' on China F&B: Johnny Ding

Johnny Ding is the proprietor at Guangzhou’s Michelin-honored Slow Life Kitchen Elite.

Shanghai F&B Scene in 'Hibernation' Due to Coronavirus: Logan R. Brouse

Brouse shares his thoughts on the impact the novel coronavirus is having on the Shanghai F&B scene.

F&B Shops Need Customer Support for Coronavirus Recovery: Zhuhai's Mark Clayton

Mark Clayton has been living in China for 15 years and is the proprietor of popular Zhuhai hangout The London Lounge Bar & Restaurant.

1 User Comments

    In Case You Missed It…

    We're on WeChat!

    Scan our QR Code at right or follow us at ThatsBeijing for events, guides, giveaways and much more!

    7 Days in Beijing With thatsmags.com

    Weekly updates to your email inbox every Wednesday

    Download previous issues

    Never miss an issue of That's Beijing!

    Visit the archives